Prepare to Ace That Job Interview, Sales Call, Or Presentation With These Simple Strategies

How is a job interview, an important sales call, or a big presentation just like when your turn comes in Olympic Competition? In all of these, your future hinges on how well you perform in the next few minutes. How can you increase your chances of success?

As any Olympic Athlete will tell you – it’s mostly about the work you do to prepare yourself. When it comes to that job interview, sales call, etc., it’s really no different. So, how to be prepared?

Of course it’s essential that your preparation include planning what you’ll say. However, studies show that words make up only 7% of the essence of communication. So, if you primarily prepare what you plan to say, you’ve missed out on preparing 93% of your communication. What is this other 93%? It’s your body language and your tonality. That’s right, more than 90% of the meaning of your message is conveyed not by your words, but by your body language and tone. This is what will make or break your interview. And how much time do you typically spend preparing the effectiveness of these elements of your communication? If you’re like most people, almost none.

Body language and tonality are mostly subconscious communication elements. That is, we are not consciously thinking about, paying attention to and choosing these moment by moment while we communicate. They are shaped by our mood, our inner voice, our state of being, at a subconscious level.

As the athletes know, winning is mostly a mental game. That is, believing, and actually being congruent behind your belief, are key. It’s no different in communication. To be an effective communicator, to have your tonality and body language supporting your message and your objective, is an inner, mental game.

So, how do you make yourself a winner in your “games”? How can you prepare way beyond your “script” and ensure that you get the gold – the job offer, the sale, the result you were hoping for?

Belief – The #1 Essential Winning Strategy

When you know you are the right person for the job, or that your offer can really help this person, then your body language and your tonality will naturally and powerfully communicate this. If you can’t easily visualize the outcome you desire as if it’s already happened, and see it unfolding that way in your inner view, chances are your tone of voice and your body language will reveal your doubt. Despite all the effort you put into carefully designing what you’ll say, the message you communicate will be “I’m not the right one for this job,” or “You probably don’t want to buy this.”

Imagination – Your Best Tool

To get congruent so that all of your communication elements – words, tone and body language – are projecting what you want to get across, you can use the amazing power of ….. your imagination.

If you were about to get on stage to give the performance of your life, wouldn’t you rehearse? Well – how about it? Set aside time and rehearse, much as you would if you were about to do a theatrical performance. Imagine it as vividly as you can, including the surroundings, what you are wearing, what the other person or people are like, what they say, and what you say. Imagine feeling strong and confident. Imagine it all the way through, from the very beginning, all the way to “winning” and the feelings of triumph and jubilation that accompany the win.

Your Inner Doubter Can Be Your Best Ally

Unlike a pre-scripted performance, you’ll also want to rehearse how you will deal with any “curve balls” they may throw your way. Get really creative. Here is where your inner doubter can become your best ally. All of the “but what ifs” that this inner doubter can come up with – rehearse the best possible scenario that would still move you forward toward your desired outcome. Play and have some fun with this. The more bases you cover, the less likely you are to get tripped up during the real event.

It’s especially powerful to actually speak out loud as you do this rehearsing – practice actually getting the words out of your mouth, and experience for yourself whether or not you “sound convincing.”

Practice, Practice Practice

Because your subconscious mind doesn’t know the difference between the real event, and this imagined one (just think of the emotions you can experience while sitting in a comfortable seat in a movie theater), each time you imagine it is real. Athletes use this all the time, going through their event in their mind hundreds of times, so that by the time they arrive at the competition, it’s just another replay, rather than “the first time”. You can do this, too, so that your next interview is just another in a long line of successes.

The more you use this technique of rehearsing, and imagining the optimal outcome, the more you can also increase your belief, your overall sense that it will turn out the way you’re hoping – for example, that you will get a job offer, or get the sale. Take your practice runs all the way through to getting the desired result and feeling the excitement of the win. This is crucial to the process, because it increases your belief, and that will show up in your communication in terms of body language and tonality that are congruent with being the winner, and achieving the desired result.

Prepare your mental game, and you’ll increase your chances of a successful outcome. Don’t wait for “real” opportunities to practice. You can master most anything with enough practice, and practice is one of the easiest things to do – simply set aside the time, and leverage the power of your amazing mind to increase your odds of winning. Run through it over and over again until you can do it in your sleep. Perhaps you know some people you can bring into your game, and have them play some of the other characters in your practices. This can be a powerful way to practice as well, but it’s not necessary – your own imagination is enough. The more times you play it through successfully in advance, the more likely you’ll get the result you’re striving for.

Limit Your Presentation to a Few Key Points to Reduce Stage Fright

One of the big challenges that we have to overcome as speakers is that we tend to think that if we don’t get the audience to understand EVERYTHING that we know about the subject that we are speaking on, then we have failed as a speaker. That is an impossible standard to live up to, but it is what most of us have in mind when we are designing our presentations.

For most people, we begin to design our presentations by thinking about everything that we know about the subject, and then trying to catalogue that information either on paper or into a PowerPoint slideshow. Once we get everything written down, the next step is to try to figure out how to get ALL of that information into the timeframe that we have for the speech.

This type of preparation makes it very difficult for your audience to come away with a concise understanding of what you covered, and makes it extremely difficult to deliver. (By the way, it makes you BOOOOORING too.)

One of the things that we know about the human mind is that we like to compartmentalize things, and the brain likes to focus on just a few key pieces of information at a time. So instead of trying to pack your presentation with a ton of data, focus on just a few key items at a time.

The brain can comprehend one item pretty easily. Two items are not so tough to remember. Three items give a balance between variety and precision. Four or five items in one sitting are okay, but make it more difficult to retain the information. Once the information that you are covering exceeds five key points, it will be extremely difficult for your audience to remember the items that you covered. Since that is the case, limit your talking points to just a few key concepts, and then back up those key points with data, stories, analogies, etc. to add some meat to your presentation.

If you have a lot of information that you HAVE to present to your audience and it is critical that the audience remembers the information, then it’s a good idea to give them the information in bite-sized pieces. A good way to do this is to take breaks from time to time to limit the data that is being delivered in one sitting. For instance, if you have ten things to cover in a morning meeting, cover three points and take a ten-minute break. Then come back and cover three or four more points, and take a ten-minute break before coming back and finishing the talk. When you design your presentations this way, you’ll get your audience to retain much more of the material that you deliver.

If you are limited on time, and you have to deliver a bunch of data, then you have to manage your expectations. Your audience is much less likely to remember the information, so you might want to prepare a handout with a summary of the data. Regardless, realize that no matter how good of a presenter that you are, if you data dump on your audience, they will be fairly distant from you and likely to be bored.

In public speaking, less is more!

Route To Success – Effective Sales Presentation

One of the ways to cultivate these skills is to enroll in a sales presentation training program. These presentation skills courses provide guidelines that will help you in making successful sales presentations. They have experienced faculty to help train their students.

They also provide an opportunity to each student to practice during the sessions. This way, the students get a practical experience as well. They give students content and homework assignments that give them a chance to employ their acquired skills immediately. These courses also have a role playing session wherein the students get a feel of how they would have to perform and what difficulties they may face.

Those of you who opt for such a training course will learn the importance of making effective presentations. You will also learn how to use various techniques to get the desired results. You will be taught the working of different visual aids and the manner in which you can create effective slide presentations. These courses enable you to overcome your nervousness and deliver your presentation with confidence to inspire trust.

However, many institutes that offer sales presentation training courses take a specific time period before the program ends. To save this time, you can remember some of these tips that will definitely help you in improving your sales presentation skills.

Control your body language

During your sales pitch, make sure that you hold your body correctly. Your body language communicates a tremendous amount of information to the audience about your personality. If you show confidence in your body language, facial expressions and stance, you will be able to impress your prospects even more. The confidence of your body will motivate them to build a trust in whatever you say, resulting in good sales.

Become an enthusiastic leader

As a sales person, it is your job to lead your prospects into buying what you are selling. They are listening to you to get something from you. Therefore, if you want the audience to get excited about your service or product, create this emotion within yourself first. Do anything that excites you. Clap your hands, jump up and down. This would become a warm up for your presentation.

Prepare the prospects

You have to prepare your audience for the presentation.You can play some kind of music, depending on the audience you are going to address, before you step on the stage. This will act as an emotional warm up that will set the mood of the audience.

Following these tips can help you make a commendable sales presentation. If the mood is set and the preparations are made, there will never be a doubt of you giving a memorable presentation.